Beyond Traffic: Three Stats You Should Check Today

This is a great article from News. We need to keep this in mind as we evaluate our effectiveness. It should be easy to hit all hours for posting as we are all in different time zones.

The Blog

When you hear “stats,” most bloggers think “traffic,” and that makes sense. Many of us care about the number of views our posts receive, and want to see them grow. Blogging is never solely about numbers, though — it’s about making your voice heard, fostering relationships with others, and building a sense of community.

Approaching these goals with a data-informed mindset can get you closer to achieving them. Here are three stats that can help you make smart decisions when it comes to planning your posts and finding and engaging your readers. Whether you blog from a computer, a tablet, or your phone, take a few seconds to explore these on your own blog’s Stats tab.

A quarterly review

When reviewing your stats, it’s tempting to focus on the here and now: how did I do today? How many views did yesterday’s post get overnight? Periodically, though, it’s wise to fight…

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4 thoughts on “Beyond Traffic: Three Stats You Should Check Today

  1. It’s tough sometimes to not be discouraged by the numbers but as you build relationships your interactions get better. I would rather have one comment than 15 views and no comment. Simply because it means that the reader paused to take the time and that’s meaningful to me. Views don’t tell me the effect. Commenting gives me an idea. Also, I’m here for the awesome people. 🙂


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